Our Apple iphone 2018 Keynote Cheat Sheet – gather round

Apple just closed their latest address from the Steve Job’s Theatre, their routine early autumn debut of this years new iPhones. Here’s our usual cheat sheet, a bite size look at what’s new…


iPhone Xs

5.8″ OLED screen, 2436×1125, 458ppi

A12 Bionic CPU – 7 nanometer, 6 cores

GPU as much as 50% quicker than A11

Plus new 8-core neural engine

5 trillion operations per second

2 new 12MP camera f1.8 f2.4, 7MP front camera

30 mins much better battery life than iphone X

Stereo Recording


Richer Sound

Faster Unlock with new FaceID

DSDS double SIM double Standby & ESIM (carrier support required)

(2 physical SIMs for China only)

iOS 12 released Sept 17th

64GB, 256GB or 512GB

£999 to £1,349

preorder 14th Sept

Ships 21st Sept

iPhone Xs Max

6.5″ OLED screen, 2688 x 1242, 458ppi, biggest ever iphone display


Richer Sound

Faster Unlock with new FaceID

1.5 hours longer battery life than iphone X

Silver, Gold or Space Gray

64GB, 256GB or 512GB

£1,099 to £1,449

preorder 14th Sept

Ships 21st Sept

iPhone XR – lower expense option

Aluminium Chassis

Same A12 Bionic from XS

LCD edge to edge ‘Liquid Retina’ display

6.1″ 1792×828, 326 ppi


Single 12MP rear camera f1,8 wide angle,

Portrait mode from single camera

Same front TrueDepth camera as XS

Haptic touch instead of 3D touch


1.5 hours longer battery  life than 8 Plus

64GB, 128GB, or 256GB

Black, White, Yellow, Coral, Blue or product Red

Starts £749 (less than iphone 8 Plus) to £899

Order from Oct 19th

Ships from Oct 26th

Apple Watch

Series 4

S4 dual-core 64bit custom CPU as much as 2x faster

Next gen accelerometer & Gyroscope samples 8x faster

32% as well as 35% larger Screens

But Thinner for less overall volume

New speaker 50% Louder

Mic transferred to opposite side to reduce echo in calls

Haptic comments on redesigned digital Crown

Black ceramic as well as sapphire crystal back case

Optical heart sensor, low & Hight Heart Rate, plus AFib detection

Plus electrical heart sensor for Electrocardiogram (ECG)  – 1st consumer product to do so

FDA Approved, USA this year, working on other countries

Fall detection with SOS feature

watchOS 5 out 12th Sept

Same 18 hour all-day battery life

Silver gold or area grey


from $399 GPs, $499 Cellular

Order from 14th, ships one week later


New HomePod features coming in software application update – Sept 17th

tvOS getting Dolby Atmos- Sept 17th

macOS Mohave – Sept 24th

Nearing 2 Billion iOS gadgets Shipped

Apple now running on 100% Renewable Energy

Using recycled Tin as well as other recycled products


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